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Open Rooms

Manage Your Website More Effectively

The small hospitality operator is bombarded with website options and with new phenomena such as Twitter, Facebook or Blogging understanding the best move is increasingly difficult. However, as we move through a challenging period we’ve been very closely looking at what is needed by the smaller operator online.

What are the requirements for Content Managed sites? How much can I benefit from online reservations? How can I promote my special offers? How do I know if my site’s performing? What is social media and am I large enough to be able to use it?

We’ve been asked all of these questions and a hundred more over the years. It is a minefield and leads quite often to a scenario where the small operator starts off on one route only to be wooed by some wonderful offer to their problems and they start all over again. We think that such a fragmented short term strategy is what causes fear of the internet in the small operator.

We believe that straightforward explanations are the key and an understanding of what is required by both parties to make an internet strategy work is critical.

An audit of your requirements is our first step. If you need online reservations we’ll give you it. If you need Facebook set up let’s go for it. If you have time to manage social websites then let’s look at a blog.

However, for many it is a website that achieves three key objectives

1. It must be attractive enough to hold the attention of the visitor
2. It must be able to easily convert enquiries to booking.
3. It must be able to be found by the search engines

Open Rooms ensures that these three fundamentals are more than fulfilled.

With our purpose built hospitality database The Claymore Project you can control as much of your website as you like. Manage and update your content, add image galleries even integrate your social media tools such as Facebook and Twitter and offer integrated online room availability.

Our entry level package, Open Rooms Lite, offers the smaller independent accommodation provider all of the flexibility required. Start small and then add on as required. No pressure selling of web tools or functions that you’ll never utilise, just professional support and expansion when required.

But it doesn’t stop at launch, Search Engine support and online training is available to you throughout the two year period to ensure that your website continues to benefit from increased visibility and higher conversion rates. This is not just another template website; this is an online marketing support programme for the smaller operator.

On signing up for an Open Rooms website we will take your logos, printed materials, images and content and turn it into a search engine optimised, online availability ready, fully content managed website, often in less than 72 hours. Whatever your size, whatever your location you can establish a professional and growing presence on the internet at a competitive cost and with the assured support of hospitality professionals behind you.

What Does Open Rooms include?

Bulleted lists are always useful!

Costs

The cost of setting up an Open Rooms site won’t break the bank and provides exceptional added value. 

Additional services such as Relationship Builder, Google Adwords and upgraded Search Engine programmes can also benefit Open Rooms users and full details of all our on and off line marketing support are available on request.